by red Pepper | Sep 17, 2025 | Digital Marketing, Search Engine Optimisation (SEO)
Now that the initial hype is over, let’s talk about what AI Mode means for your digital marketing footprint and strategy. Trends in digital marketing come and go, but this one is different. Google has officially rolled out AI Mode in search, and it’s already shifting...
by Natalia Dziewiz | Mar 25, 2024 | Digital Marketing, Email Marketing
Email marketing is a crucial tool for SMEs looking to establish and maintain connections with their customers. Mailchimp and Brevo have gained popularity as email marketing platforms, both offering various different features. When considering the significant price...
by Dan James | Dec 19, 2023 | Digital Marketing
Marketing Strategies for Success in a World with Search Generative Experience In May this year (2023), Google announced a series of ground-breaking changes to Google’s search engine that was a clear road map of things to come. The Search Generative Experience, or SGE...
by Natalia Dziewiz | Oct 31, 2023 | Digital Marketing, Social Media
With the big day fast approaching, the last-minute buyers are on the hunt for something special, and it’s a race against the clock. That’s why your social media presence is incredibly important for your business at this time of year. It’s also a great time to...
by red Pepper | Oct 17, 2023 | Digital Marketing, Social Media
We’ve heard and read on occasions that social media is like the cigarettes of this generation, and we can see some very strong similarities. There are plenty of problems with these kinds of platforms, sometimes making us feel more isolated than ever. This...
by red Pepper | Jun 30, 2023 | Digital Marketing
If you’re yet to get your Google Analytics 4 (GA4) property off the ground, there’s no time like the present! Perhaps you’ve become subject to analysis paralysis induced by the new layout. If you’re weighing up the benefits, or are simply not sure where to start, then...
