by red Pepper | Dec 23, 2025 | Digital Marketing, Search Engine Optimisation (SEO)
The digital marketing landscape is undergoing its most significant transformation in decades. If you’ve been working in this space, you’ve likely noticed the seismic shift happening right now—traditional SEO is evolving, and it’s not going back. The...
by red Pepper | Nov 20, 2025 | Digital Marketing, Search Engine Optimisation (SEO)
The way consumers interact with brands is fundamentally changing. We’re witnessing a seismic shift from traditional search-based discovery to intelligent, conversational experiences powered by artificial intelligence. Welcome to the era of Agentic Commerce. What...
by red Pepper | Sep 17, 2025 | Digital Marketing, Search Engine Optimisation (SEO)
Now that the initial hype is over, let’s talk about what AI Mode means for your digital marketing footprint and strategy. Trends in digital marketing come and go, but this one is different. Google has officially rolled out AI Mode in search, and it’s already shifting...
by Natalia Dziewiz | Mar 25, 2024 | Digital Marketing, Email Marketing
Email marketing is a crucial tool for SMEs looking to establish and maintain connections with their customers. Mailchimp and Brevo have gained popularity as email marketing platforms, both offering various different features. When considering the significant price...
by Dan James | Dec 19, 2023 | Digital Marketing
Marketing Strategies for Success in a World with Search Generative Experience In May this year (2023), Google announced a series of ground-breaking changes to Google’s search engine that was a clear road map of things to come. The Search Generative Experience, or SGE...
by Natalia Dziewiz | Oct 31, 2023 | Digital Marketing, Social Media
With the big day fast approaching, the last-minute buyers are on the hunt for something special, and it’s a race against the clock. That’s why your social media presence is incredibly important for your business at this time of year. It’s also a great time to...
