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We’re excited to get to know you and learn more about your marketing ambitions! One of our experts will be in touch with you shortly, but in the meantime, we’d love you to take a look at our blogs and case studies!

Why you shouldn’t be afraid of Google Analytics 4

by | June 30, 2023 | Digital Marketing | 0 Comments

If you’re yet to get your Google Analytics 4 (GA4) property off the ground, there’s no time like the present! Perhaps you’ve become subject to analysis paralysis induced by the new layout. If you’re weighing up the benefits, or are simply not sure where to start, then...
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Social Media Marketing Trends for 2023 and beyond…

by | June 27, 2023 | Social Media | 0 Comments

As we cross the half-way point of 2023, the social media marketers amongst us may well be wondering what lies ahead for the rest of the year and beyond. A quick search in to social media trend predictions will throw out words which we’ve been hearing for the past...
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Brand Wars: Freddo vs Deeno

by | May 22, 2023 | Branding | 0 Comments

Another rip off war looms as Aldi head in to do battle for the lucrative chocolate munching kiddies’ market against Cadbury’s much loved Freddo milk chocolate. The innocent frog milk chocolate bar was launched in 1930 and has been a firm household favourite with...
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Cracking the Code: The Secret Strategies Behind Successful Loyalty Schemes

by | May 15, 2023 | Marketing Strategy | 0 Comments

Loyalty schemes have been a feature of the UK high street since the 1960s. First to appear was the Green Shield stamps of which Tesco was one of the biggest users before introducing their Clubcard scheme in 1995. These schemes are a great way for businesses to reward...
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Digital Marketing trends we’re expecting to see in 2023

by | January 24, 2023 | Digital Marketing | 0 Comments

Firstly, the redPepper marketing team would like to wish you a very Happy New Year. We’ve kicked off what we think will be an exciting year by looking at the Digital Marketing trends we believe will influence our digital strategy in 2023. Let’s dive in! 1. Content...
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Best Christmas Adverts 2022

by | December 14, 2022 | Branding, Video Marketing | 0 Comments

Is the John Lewis Christmas Ad still king? Here’s our top 2022 Christmas Adverts… It’s that time of year again! The Christmas lights are twinkling, the mulled wine is flowing and we’re ready to give you the lowdown on our favourite Christmas ads from 2022. Times are...
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Benefits of an Office Dog

by | December 2, 2022 | Uncategorized | 0 Comments

When did Office Dogs become popular? An office dog has become a staple in many workplaces around the country. If you’ve already employed a pooch, then you’ll likely know how great it is to have their company, but for those who haven’t, read on to understand why you’re...
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What is social commerce, and why do I need to know?

by | July 24, 2022 | Digital Marketing, Social Media | 0 Comments

If you’re a social media user, you will almost definitely have noticed the addition of the ‘Shopping’ feature on platforms such as Facebook, Instagram, TikTok & Pinterest. Otherwise known as social commerce, the ability to sell products from within social media...
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Making budget cuts? Here are 5 ways to save money on your marketing

by | June 24, 2022 | Marketing Strategy | 0 Comments

Last week, former chancellor Lloyd Hammond issued a grim prediction that the UK is heading for a recession. We can’t see into the future (although it would be useful!), but this news has undoubtedly got many of us thinking about the best way to preserve our pennies....
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The death of free returns

by | May 24, 2022 | Marketing Strategy, Traditional Marketing | 0 Comments

Consumers are in mourning as the imminent death of the free return looms on the virtual high street. In anger, they are threatening to return to the high street! As I listened to the vox pop interviews of young millennials up in arms that their binge buying habits...
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Could you be virtually influenced?

by | March 10, 2022 | Branding, Digital Marketing, Marketing Strategy, Social Media | 0 Comments

Not long ago, robots taking over the world was nothing more than an unoriginal plot for an action film. Now? It might just be a prediction of things to come. The past few years have seen the metaverse expand astronomically, and with that, the rise of the virtual...
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The theatre of retail

by | February 17, 2022 | Marketing Strategy | 0 Comments

Would drama students make better sales assistants? Probably. Shoppers now expect all the choice, convenience, access and speed of online, but with the added value of the ‘theatre’ of retail stores. Of course, retailers have always understood the need to create drama...
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